On March 8, Lewandowski had grabbed and pulled aside a reporter, Michelle Fields.Fields photographed and tweeted the bruises on her arm.President Trump himself has been the target of allegations of violence against the women in his life, most notably his first wife Ivana.During their 1990 divorce, Ivana swore in a deposition that Trump—in a rage about an unexpectedly painful scalp-reduction surgery performed by a surgeon she had recommended—had yanked a handful of her hair from her head and forced himself upon her sexually.No woman should ever have to fear violence.” Viewers are encouraged to act against dating violence by speaking up and getting help.By playing the PSA on the Fox Sports, ESPN, NFL and MLB networks, the campaign has become part of the daily lives of many young men.
The staff secretary controls the White House document flow, determining much of what the president sees and does not see.
Not only are viewers exposed to the PSA on their favorite channels, but they also hear the message from famous male athletes who are role models to countless young people.
The campaign began in September of 2011 in response to alarming dating violence statistics.
Its goal has been to decrease that violence, especially against women between the ages of 16 and 24.
The campaign focuses on “changing attitudes that lead to violence and educating the public on the realities of abuse …in an effort to stop violence against women before it begins.” Statistics on dating violence and sexual assault, as well as ways to take action, are posted on the official White House website.